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Managing item listings correctly can prove timely and costly. As a result, we’ve developed in-house technology solutions to enhance operational efficiency and customer satisfaction. One of our key advancements is Spreetail’s Listing Doctor—a powerful tool that tracks content changes and monitors performance, providing actionable insights to drive results.
“Content can stay one way for six months and then change the next day. That's where we hear our brands are really getting frustrated. Now we have a tool to see changes, track them, and track performance. This is something that none of our brands have, and the feedback from them has been that they have been looking for something exactly like this.”
Lance Korell, Director of Listing Operations
Copy Score
Keyword frequency (measured monthly): The number of top 40 competitive keywords shown in our titles, descriptions, and bullets.
Keyword index top 50 (measured monthly): The average percentage of organic keywords indexing on competitor listings compared to the average percentage of organic keywords indexing on Spreetail’s listings.
Title: Proclaimed true when the title is between 100 and 150 characters.
Description: Proclaimed true when the description is between 1300 and 2000 characters.
Bullet: Proclaimed true when bullets are between 625 and 1000 characters.
Creative Score
Image: Proclaimed true when image count is >= 6.
Infographic: Proclaimed true when infographic image count is >= 2.
Lifestyle: Proclaimed true when lifestyle image count is >= 2.
White background: Proclaimed true when white background image count is >=2.
Variations Score
Desired fidelity: Proclaimed true when a listing represents all variations configured in the Spreetail Catalog.
Empowering Our Brand Partners
Listing Doctor enables our team to address matching issues and launch resolutions within 3-5 days - minimizing negative impact on sales and reinforcing our listing management process.
For brand partners, like ChargePoint, Listing Doctor has allowed us to achieve:
